Sedona News – Keep Sedona Beautiful will hold its next Preserving the Wonder Speaker Series event on Wednesday, January 15 at 5:00 pm. Win Holden, former publisher of Arizona Highways Magazine will share “100 Years Grand – The Story of Arizona Highways Magazine”. As always, this presentation will be free and open to the public, and will be held at the KSB EcoHub, 360 Brewer Road in Sedona. Doors will open at 4:30. Please visit the KSB website, www.keepsedonabeautiful.org for details.
April 2025 will mark Arizona Highways Magazine’s 100th birthday. How did a brochure produced by the Arizona Highway Department become one of the most revered travel publications in the world? How has Arizona Highways remained relevant for a century while other national magazines have failed?
Former Arizona Highways publisher, Win Holden, will share the inside story of how this extraordinary publication has not only survived but thrived by attracting elite landscape photographers and using an unconventional publishing business model. The presentation features dozens of historical and contemporary photographs telling the compelling story that shares how this magazine became one of the most revered travel publications in the world! This program is made possible by Arizona Humanities.
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