Close Menu
Sedona.Biz – The Voice of Sedona and The Verde ValleySedona.Biz – The Voice of Sedona and The Verde Valley
    Sedona.Biz – The Voice of Sedona and The Verde ValleySedona.Biz – The Voice of Sedona and The Verde Valley
    • Home
    • Sedona
      • Mind and Body
      • Real Estate
      • Sedona News
    • About
    • Advertise
    • Gift Guide
    • Sedona’s Best
    Sedona.Biz – The Voice of Sedona and The Verde ValleySedona.Biz – The Voice of Sedona and The Verde Valley
    Home » Letter to the Editor: El Rojo Ranch Victory
    Sedona News

    Letter to the Editor: El Rojo Ranch Victory

    January 18, 20193 Comments
    Facebook Twitter Pinterest LinkedIn Email Reddit WhatsApp
    Share
    Facebook Twitter LinkedIn Pinterest Email Reddit WhatsApp
    By Trish Jahnke
    (January 17, 2019)

    logo_lettereditorCongratulations to everyone who played a part in this wonderful P&Z victory. 

    It has been a long 5 month haul, but each of you was absolutely necessary for the vote last night at 5:15 to NOT RECOMMEND THE REZONING. 

    The crowd went wild!!!!! Lots of smiles, hugs and a few tears.

    Let’s celebrate, breathe deep, play some, and rest.

    AND remember, this is just the first step. The ACTUAL VOTE TO DENY THE REZONING will come when this is heard before the Board of Supervisors next month.

    Here is how that will go.

    This P&Z vote to NOT RECOMMEND the REZONING is sent on to the Supervisors. 

    It is JUST a recommendation. But hugely important that they said NO.

    The Supervisor’s FEB 6 Prescott work session on this rezoning issue has been canceled.

    SO, ON FEB. 20 IN COTTONWOOD, THE SUPERVISORS WILL HEAR A FULL PRESENTATION FROM THE DEVELOPERS,

    THEN, ON THE SAME DAY, FEB 20, WE WILL HAVE OUR TURN TO SPEAK . WE WILL NEED TO SHOW UP AND SPEAK OUR COMMENTS ALL OVER AGAIN.

    AT THE CONCLUSION OF OUR SPEAKING, THE DEVELOPERS WILL HAVE A CHANCE TO REBUTT SOME OF OUR CONCERNS. THEN THE SUPERVISORS WILL VOTE.

    It is this FEB 20 vote that will actually settle the issue. So we must stay active and involved.

    You have been amazing. I don’t think there has ever been this kind of turnout before. Your letters, talking about this to friends, getting it out on social media- All of this has made a huge difference.

    So let’s keep it up. 4 more weeks. We can do that!

    We will need more letters to the Supervisors. Get some new folks to write. Write a supplement to your previous letter yourself. 

    Keep up the interest. Let our ELECTED Supervisors know we are still here, still adamant and still paying attention.

    This is what our Community is all about. It feels good.

    And once ELS is gone, HOW can we assist the current owner of El Rojo Grande Ranch in selling to someone who has a vision for this land that we can ALL rally behind. Let’s get creative.

    So for now, rest up. Then with new vigor, let’s get back to it and be ready for  the FEB 20th Board of Supervisor’s hearing in Cottonwood.

    Thank you John and Ernie for your hard work on the presentation yesterday.

    And John, thanks for All of your amazing gathering of facts into your “white paper”. 

    I heard the P&Z Commissioners asking questions directly from your paper.

    AND EVERYONE, YOU ALL MADE THIS HAPPEN. 

    THANKS TO ALL OF YOU!

    You Rock,

    Trish

     

    Stay with Sedona.biz

    The week's Sedona and Verde Valley news in your inbox every Monday. Free.

    Free. One email a week. Unsubscribe any time.

    • Follow Sedona.biz on Google News so our stories show up in your feed.
    • Check live road conditions for SR 89A, SR 179 and Oak Creek Canyon.
    • See what's on this week in Sedona and the Verde Valley.

    3 Comments

    1. Joan Shannon on January 21, 2019 10:07 am

      I wonder if there is such a procedure for the Supervisors such as “triggering a super majority vote” that City Councils including Sedona has. That us, if 75 residents within a certain distance of the proposed development sign a petition then our Council would require six of seven votes to pass the request. Does anyone know if Yavapai has something like this? Would be easy to get 75 signatures in nearby Sedona Shadows.

    2. Joan Shannon on January 21, 2019 10:09 am

      Correction: Actually since there are more Supervisors then if there were such a procedure it would require more than 75 signatures but, still that would be easy in Sedona Shadows.

    3. Archie Mendez on January 28, 2019 10:02 am

      I have been watching this story with great interest and I am wondering why so many citizens are thinking they can stop development in the Verde Valley when housing, especially affordable housing is so badly needed.

      Personally, after seeing so many renters in the area being affected by the shortage of affordable properties, I’d like to see the area developed reasonably. I do not mind the density, but the fact that the land is leased and that it is 55+ age restricted development makes this plan a no-go in my mind. Perhaps the developers should either rent the property (including home structure) and remove the age restriction they would have a better chance of approval. If the developers got involved with programs like Habitat for Humanity or a school-type learning program where future home-owners could learn how to build sustainable homes, it would have a better chance of approval. In talking to my neighbors, it seems the biggest complaint is the poor business practices of the buyers who feed and take advantage of their elderly residents.

      Many worry about the number of homes being built – that there isn’t enough services for them and the additional residents will only make traffic woes in Sedona a lot worse. Let’s not forget that the luxury community, 89 & Vine, has already received approval from the City of Cottonwood. Major commercial development is also planned near the intersections of Bill Gray Road, Cornville Road and the Mingus Avenue Extension.The proposed wine-themed project is planned to include more than 2,000 residential units – cookie cutter homes for everyone. No one seems to be the least upset about this development, no one is carrying signs and calling out the county on zoning, no one is calling the land too beautiful to develop.

      If the zoning change falls through, there’s still a good chance that approximately 75 homes on 2 acre lots will still be built in El Rojo. The price point of these homes will be in the millions of dollars (aka not affordable housing). As I look around all the new builds in Sedona, all I am seeing is multi-million dollar homes. The other day a guy knocked on my neighbor’s door here in Harmony Heights. This guy was a realtor who wanted to know if he were interested in selling his home. Apparently he has a buyer who wants 3 or 4 homes here so he can tear them out and build a big multi-million dollar home with a great view. This is what is likely to become of our community – we are being priced out.

      It also affects our political positions and votes. We know that there is a very wealthy community already in Sedona — during the last election Sedona gave the city an open checkbook and the city continues to gift the chamber millions of dollars for destination marketing, despite the fact that neither one of these things are good for the Sedona community. As more wealthy people move in, more conservative views are moving in too. Do you really think someone who can afford a lot and an uber home in El Rojo will focus on affordable housing?

      I do not know who now owns the land or what their financial situation really is — I just know that I would not like it if my neighbors went to the county because they didn’t like who I was selling my land to. I hope this gets worked out for the best, but seeing how the Cultural Park was stolen from Sedona, how Long Canyon was developed and not in the best interest of Sedona, how Enchantment was built blocking access to Boynton Canyon, how we were forced by media lies to believe we needed lights on 89A, how 179 was turned from a enjoyable road to one of gridlock, that we can expect more of the same with El Rojo.

    Related Coverage

    Sedona Celebrates Polish Christmas Traditions with Holiday Brunch and Carol Concert

    Sedona Celebrates Polish Christmas Traditions with Holiday Brunch and Carol Concert

    November 14, 2026
    Sedona Verde Valley UPLIFT! -Flood Recovery Fundraiser Festival

    Sedona Verde Valley UPLIFT! -Flood Recovery Fundraiser Festival

    November 14, 2026
    Sedona Airport Advances Three Capital Projects Representing More Than $5 Million in Safety Improvements

    Sedona Airport Advances Three Capital Projects Representing More Than $5 Million in Safety Improvements

    November 13, 2026
    Jeffrey Lazos Ferns, Chef and Artist Featured at KSB Speaker Series on Wednesday, November 18, 2026

    Jeffrey Lazos Ferns, Chef and Artist Featured at KSB Speaker Series on Wednesday, November 18, 2026

    November 12, 2026
    City of Sedona Speeding Up Permits for Demolition and Repair of Flood Damaged Homes and Businesses

    VVREO Publishes Consolidated Flood Emergency Resource

    November 10, 2026
    The Midterm Massacre: What Happened?

    The Midterm Massacre: What Happened?

    November 8, 2026
    Sedona Realtor
    In The Living Room Music Series

    In The Living Room Music Series at the Mary D. Fisher Theatre (advertisement)

    Every other Monday, the Mary D. Fisher Theatre transforms into your living room for a FUN, intimate, interactive night of music and conversation! Enjoy LIVE music and ask the artist your questions during the concert. Epic music. Real conversations. Unforgettable Mondays. Click the photo to claim your seat!

    In The Living Room Music Series: tickets and dates

     

    Sedona’s Backstage Pass

     

    Sedona's Backstage Pass podcast logo

    Tune in weekly for Shondra’s behind-the-scenes conversations with the Creators, Curators, and Visionaries who are the heartbeat of Sedona’s Creativity. Spotify Click HERE. Apple Podcast Click HERE.

    Sedona's Backstage Pass podcast sponsor banner

     

     

    Recent Comments
    • TJ Hall on The World Wants to Believe in America Again
    • JB on The Midterm Massacre: What Happened?
    • Nancy Drew on The Midterm Massacre: What Happened?
    • @Intble on The Midterm Massacre: What Happened?
    • JB on The Midterm Massacre: What Happened?
    • Intbel on The Midterm Massacre: What Happened?
    • Jill Dougherty on The Name Remains. What Happened to the Republican Party? A Mid-Term Voter Guide?
    • Intbel on The Name Remains. What Happened to the Republican Party? A Mid-Term Voter Guide?
    • Intbel on Life Lessons from Sophia, the Aussiedoodle
    • Intbel on “Proof of the Afterlife: Navigating the Unseen Realms”
    Don’t miss a beat – signup for our weekly newsletter

    Free. One email a week. Unsubscribe any time.

    Cactus Quill
    The Cactus Quill
    Categories
    Your ad could be here
    Advertise on Sedona.biz: your ad could be here
    The Voice of Sedona and The Verde Valley

    News

    • Sedona News
    • Verde Valley News
    • Editorials/Opinion
    • Letter to The Editor
    • Road Conditions and Weather
    • Events This Week

    Community

    • Arts and Culture
    • Mind and Body
    • Spiritual
    • Community Events
    • Sedona Restaurants

    More

    • Weekly Newsletter
    • Sedona Real Estate
    • Gift Guide
    • Advertise
    • About
    • Contact
    • Editorial Policy

    Connect

    f X ▶
    Get the best of Sedona delivered to your inbox.

    Free. One email a week. Unsubscribe any time.

    Our Network: TheSedonan.com • SedonaBest.com
    © 2026 Sedona.Biz · Privacy Policy · Editorial Policy · Contact

    Type above and press Enter to search. Press Esc to cancel.