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HAWKEYE RV PARK once served as an unconventional
affordable housing resource for about 80 Sedona residents. The park was
closed about two years ago. Developer Scott Cole gave qualifying residents
a relocation stipend. On May 13, the Sedona City Council granted Mr. Cole
a 24-month extension for his Development Agreement.
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National market woes may dilute Sedona
housing benefitNews
analysis
Story and photo by Cyndy
Hardy
Sedona, AZ - May 25, 2008 –
Unforeseen complications surfacing in at
least one local development project may
throw a wrench in the wheels of the city’s
efforts to conjure affordable housing.
National and local market factors may
significantly reduce measurable benefits of
the project.
Scott Cole, the developer for the 158-unit
Cole Sedona Preserve condominium project on
both sides of Hwy. 89A in Uptown, including
the former site of Hawkeye RV Park on Art
Barn Road, successfully requested a 24-month
extension for his development agreement with
the city on May 13.
Sedona city codes allow a developer to
request a one-time extension, which the City
Council may approve if the developer has
diligently pursued the project and
circumstances beyond the developer’s control
prevent timely completion of the project.
Mr. Cole met the criteria, according to city
staff, having spent about $3.95 million in
soft and hard costs including construction
plan drawings; city, county and state fees;
land-carrying costs; third-party reports;
and feasibility work related to the
affordable housing condition.
Mr. Cole said one major obstacle is he
cannot get loan financing to do the project
unless he can pre-sell up to 50 percent of
their projects. The local condo market was
good when he began the Preserves project
more than two years ago, but he is not so
excited about today’s market.
Laurence Ross, an investment sale broker
with Bensen & Associates in New York, spoke
about national lending trends for condo
construction projects.
“Banks have completely turned their backs on
new condo projects so I am not sure an
advance sellout of even more than 50 percent
will turn bank heads at this point with the
general softness in the market,” Mr. Ross
said.
By the time Mr. Cole can start his project,
his contribution to Sedona’s affordable
housing crisis may be watered down by forces
beyond his and the city's control.
Mr. Cole’s must either provide affordable
housing units or pay an in lieu fee based on
the value of those units “if the city
develops an in lieu fee program” for
affordable housing, according to the
development agreement.
.
The city’s in lieu fee program is part of
the Housing Policy; which was adopted by the
City Council on Dec. 11, 2007.
The amount Mr. Cole must pay is calculated
according to a complicated formula in the
Housing Policy that “makes up” the monetary
difference between the market-rate cost of a
Sedona housing unit and the price of an
affordable housing unit for a household
earning 100 percent of area median income.
‘Affordable’ is defined as monthly housing
costs not to exceed 35 percent of a
household’s total income.
The in-lieu fee is determined by
establishing a median cost for market rate
units, a sales price for affordable housing
units, and a percentage multiplier based on
the total number of units proposed,
according to the policy.
If Mr. Cole chooses to provide physical
units, the city can require him to post a
bond for 20 percent of the in lieu fee. If
he opts for the in lieu fee, the city can
require him to post part or all of it.
Whether bond or in lieu, the purpose of the
fee is to make sure the affordable housing
component happens.
Some residents believe the city was burned
by developers at least twice in the past.
The Nepenthe and Fairfield Resort projects
in West Sedona were built years ago with
developer promises of affordability.
However, the city didn't have legal means to
enforce those promises.
Fairfield built 12 rental units and offered
them for the 'affordable' rate of $3,000 per
month. They've sat empty for about 10 years.
In 2006, Fairfield's then-owner Cendant
applied for additional time-share units. The
city took the opportunity to renegotiate for
affordable housing; which led to a Community
Plan amendment, but Cendant sold its
interest and nothing has happened.
By the time the Cole project was ready for
its development agreement, the city was
clearer about how to negotiate a better,
more enforceable deal. The Housing Policy
was still being developed, but the Housing
Commission had gathered enough data about
affordability; and city staff had worked out
some incentives and formulas.
According to the Housing Policy, the fees
are calculated when the first building
permit is issued.
Cole applied for his first building permit
in September 2007. According to city
documents, the permit will not be issued
until the City Council approves the final
plat for the project. The final plat is
currently under review by Sedona Department
of Community Development staff, said Audree
Juhlin, assistant to the director.
No date has been set yet for council
approval.
So – yes – the city gets affordable housing
money, but only if Mr. Cole chooses to pay
the in lieu fee rather than construct the 12
affordable housing units, in which case the
amount will be based in part on the median
market value of Sedona housing during the
12-month period before Mr. Cole’s building
permit is issued.
Experts say Sedona home prices have dropped
20 percent or more in the past 18 months.
The in lieu fee was about $1.8 million when
last calculated in 2005 or 2006, according
to Director of Community Development John
O’Brien. Based on a 20-percent decrease in
home prices, a current in lieu fee might be
about $360,000 less.
The value of Mr. Cole’s fee towards actual
affordable housing will be impacted by how
quickly Sedona home prices recover.
Many condo developers have sought creative
solutions including joint ventures that mix
mezzanine and bridge money, which Mr. Ross
sees as a short-term fix. “It is like
putting a band aid on top of a band aid,” he
said.
Nationally, some say the condo market was
particularly attractive to speculators.
“What I have seen over the last few years is
a ton of amateurs – fly-by-nights – who are
now on the losing side of the game of hot
potato; and are scrambling for dollars after
paying astronomical numbers on a price per
buildable square-foot,” Mr. Ross said.
Mr. Cole rejected the idea that most local
condo buyers are speculators, saying many of
his prospects intend to occupy his units.
Mr. Cole said most experts think it may turn
around this year. Mr. Ross agreed. “In the
end this shakeout will make for healthier
times,” Mr. Ross said.
But unless Mr. Cole finds a creative funding
source, it would seem he wouldn’t be in much
rush to get his building permit until the
market improves and conventional lenders
open their pockets.
The benefit to the city could be born on the
cusp – in lieu fees calculated on data from
a poor market. How far that money will go
towards affordable housing in a better
market seems watered down by forces beyond
Mr. Cole’s or the city’s control.
© 2008 Cyndy Hardy. This article may not
be reproduced, republished or distributed
without written permission from the author.

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